PinnedPhillip J. ClaytonAdvertising and a few good articles.I have been contemplating my next writing topic, and the vast subject of advertising and marketing immediately comes to mind. While I have…Nov 15, 2021Nov 15, 2021
Phillip J. ClaytonBeyond the hourglass: A Value-Based approach to billingWe only need to understand three things: A thing desired is high in value, and when that thing is acquired it loses value, and should that…Sep 14Sep 14
Phillip J. ClaytonFrom Science Class to Marketing: Why We Need Critical ThinkingMy trust in education eroded over time, from preparatory school to high school and finally at university. There are many reasons for this…Jul 12Jul 12
Phillip J. ClaytonThe Solitary Symphony: A Philosophy of Discovery in Embracing LonelinessWe are social creatures, woven from the threads of connection. Yet, a curious paradox exists within us — a yearning for solitude. It is on…Jul 11Jul 11
Phillip J. ClaytonQuality: A Quest for Excellence in a World of ImitationThe word “quality” permeates our lives. We seek it in products, experiences, and even ourselves. Yet, this ubiquitous term often goes…Jul 9Jul 9
Phillip J. ClaytonThe intangible core: Leading with philosophyThe essence of institutions: Universities and churches are not merely buildings; they are frameworks for thought, belief, and practice…Jun 14Jun 14
Phillip J. ClaytonIt just got personal…In times of conflict, a bomb hitting one’s mother’s home can alter one’s perspective, as a friend once mentioned to me. While one may not…Jun 10Jun 10
Phillip J. ClaytonIntuition vs. Ice Cold Facts: Striking the right balance in decision makingHave you ever faced a tough call at work, torn between trusting your gut and following the numbers? This internal struggle reflects the two…May 1May 1
Phillip J. ClaytonDecoding Conversations: How Facts, Opinions, and Errors Impact Brand ConsultingConversations can either be benevolent or escalate into all-out war, resembling passive proxy conflicts. Regardless of the direction a…Apr 17Apr 17